What Growth Founders Need to Add to EOS
EOS is a proven operating system—a framework built for stability, not for answering the novel questions that arise when founders are building for growth. If you have big ambitions and unanswered questions, you need to bolt on something more. It starts with the right mindset and the right tools.
What Founders Need Beyond the Lean Canvas
The Lean Canvas is one of the best tools for building a growth company, but it's a planning framework, not a business operating system. Founders need to know what it does well, where it stops, and how to fill in the gaps, to build the complete management toolkit they actually need.
Struggling with Growth? You Can't Create Demand—You Need to Find It
If your emails, ads, or other sales and marketing activities are falling flat, it might be that you’re trying to generate demand where none exists. In this post, I break down what’s at the root of PMF and growth by reviewing the basics: uncovering real problems felt by people actively trying to make progress.
What I Need to Know to Make Investor Referrals
These are the six things I need to know to make investor referrals for CEOs and founding team members when we haven’t worked together before. Answering these six questions is also a valuable shorthand for quickly vetting any new business idea.
How to Learn Jobs to be Done
Find out how to get started with Jobs to be Done, do your first JTBD interviews, get colleagues on board with the concept, and deepen your outstanding of the framework, methods and tools--to start and grow a business and align a team.
Estimating Product Market Opportunity
I often scratch my head trying to understand the market opportunity described in many startup investor presentations. I’m not saying it’s easy to measure by any means, and in this post I lay out an alternative way to to think about and calculate this popular figure.